DAZN - BARBER SPORT
CREATIVE DYES AND ECCENTRIC HAIRSTYLES.
4 cities across Italy and 4 barbershops to celebrate the role of football in the lives of fans. From Naples to Milan, passing through Rome and Turin, fans got inspired by the haircuts and hair colors of their favorite players: from the creative dyes of AC Milan's defender, Theo Hernandez, to the iconic cut of Inter's forward, Lautaro, and the extravagant hairstyles of Pogba; without forgetting the styles of true legends, from the classic Totti style to the unforgettable "half-moon cut" of “O’ Fenomeno”.
Barber Sport transformed the classic barbershop into a playing field, merging the passion for football with the creativity of the best hairstylists. An initiative that made each haircut a vibrant tribute to the world of football and captured the attention of fans of all ages.
