A TOUCH OF KENTUCKY IN ITALY’S MOST EXCLUSIVE TOP BARS.
We celebrated the historic Old Fashioned cocktail and its faithful bourbon, Woodford Reserve, recreating the atmosphere of the ancient distilleries of the United States.

In the 16 most exclusive Top Bars in Italy, customers were able to enjoy the historic cocktail, immersed in a warm and welcoming environment, among elegant drink lists and 'vintage magazines', which told the highlights of the experience and the history of the award-winning bourbon, Woodford Reserve. The signature cocktails mixed by Italy's best bartenders were accompanied by an edible essence signed by Oscar Quagliarini and three different types of chocolates from the historic factory Romanengo.

One month | 16 top cocktail bars | +5000 drinks | a journey through Italy | the most iconic cocktail | a special scent | a unique celebration

CLIENT
Woodford Reserve

PROJECT
Old Fashioned Month 2023

UNITS
Events